Tag Archives: market share.

Competitive strategy for Woolworths. 2022 Best

Competitive strategy for Woolworths.

This assignment involves developing a competitive strategy for Woolworths. Your task To adequately compete with Amazon and ensure that they do not take up too much market share, you have been hired as an external consultant by Woolworths to provide a strategy on how they can prepare and compete with Amazon appropriately.

Competitive strategy for Woolworths.

Business report. Paper details Your task To adequately compete with Amazon and ensure that they do not take up too much market share, you have been hired as an external consultant by Woolworths to provide a strategy on how they can prepare and compete with Amazon appropriately. Provided below are several internal and external issues that Woolworths are grappling with that need to be solved. These are outlined below: • Worried shareholders: Shareholders are worried about Amazon’s rise as they see this as a threat to Woolworth’s share price.

Competitive strategy for Woolworths.

Poor online customer service: Woolworths customers have been complaining that when they try and order their groceries online (website and mobile) they can’t sufficiently ask questions and engage with staff members for advice and/or enquiries • Social media ineptitude: Woolworths are worried that their social media interactions are insufficient and unengaging and that consumers do not have any desire to interact with the brand • Corporate staff insufficiently trained: The company has identified that not all their staff members are sure of how the online grocery ordering system works. This also extends to payment to suppliers.

Competitive strategy for Woolworths.

Price: Woolworths are unable to compete with Amazon on prices of particular products • Website not so user-friendly: Amazon’s online ordering system is much more user-friendly than Woolworths • Distribution: Woolworths has more effective distribution channels than Amazon already set-up in Australia but feel that Amazon is starting to make strong moves in this space. Not only that, but costs for the different buying channels for consumers is higher than simply operating online • Supplier relationships: Some suppliers are willing to offer Amazon better terms than Woolworths.

Competitive strategy for Woolworths.

Brand reputation: Woolworths has noticed that their reputation is decreasing, and Amazon’s is increasing here in Australia • Poor consumer loyalty: Consumer loyalty is difficult to establish in the FMCG market and while Woolworths has a large market share, consumers don’t seem to be particularly loyal As highlighted above, Woolworths have a number of worrying issues they need to deal with and that they see as a threat from Amazon. To assist Woolworths, (you need to select 2 issues and develop innovative solutions to dealing with these issues). What will you be marked on?  can use). https://youtu.be/Dp5X3pI3kiY

Additional Files

Kraft Foods Case Study. 2022 Best

Kraft Foods Case Study

This [paper focuses on Kraft Foods Case Study. Kraft, Inc., makes Kraft Singles, which are individually wrapped process cheese food slices. When Kraft began losing market share to imitation slices that were advertised as both less expensive and equally nutritious as Singles

Kraft Foods Case Study

Watch these three commercials. Then read the case study below. Once finished, complete the exercise that follows. Link: https://www.youtube.com/watch?v=q84-JtlJTkc&t=5s https://www.youtube.com/watch?v=ncvHtTI0ja0 https://www.youtube.com/watch?v=QWMgO6NYo0g Processed cheese food slices must contain at least 51 percent natural cheese. Imitation cheese slices, by contrast, contain little or no natural cheese and consist primarily of water, vegetable oil, flavoring, and fortifying agents. Kraft, Inc., makes Kraft Singles, which are individually wrapped process cheese food slices.

Kraft Foods Case Study

When Kraft began losing market share to imitation slices that were advertised as both less expensive and equally nutritious as Singles, Kraft responded with a series of advertisements informing consumers that Kraft Singles cost more than imitation slices because they are made from five ounces of milk. Kraft does use five ounces of milk in making each Kraft Single, but 30 percent of the calcium contained in the milk is lost during processing. Imitation slices contain the same amount of calcium as Kraft Singles. If this were a court case: 1. What is the issue in this case? What question would the court need to answer to resolve the case?

Kraft Foods Case Study

2. What is the rule of law in this case? Remember, the rule of law is the legal principle the court relies upon to resolve the issue. You are now the judge in this case. Read the arguments below and analyze the case. Argument for Kraft: This statement is completely true—Kraft does use five ounces of milk in each Kraft Single. The FTC is assuming that the only value of milk is calcium. In fact, people might prefer having milk rather than vegetable oil, regardless of the calcium. Argument for the FTC: It is deceptive to advertise more milk if the calcium is the same after all the processing.

Kraft Foods Case Study

30 percent of the calcium contained in the milk is lost during processing. Imitation slices contain the same amount of calcium as Kraft Singles. 1. Write your case analysis. (You are going to apply the rule of law to the facts in this case with the goal of coming to the answer to the issue, and a conclusion to the case). 2. What is your conclusion? How do you rule, your Honor? https://youtu.be/QpEM05Vassw

Additional Files

Customer satisfaction scores 2022 Best

Customer satisfaction scores

This assignment involves writing a report evaluating and explaining inconsistency between customer satisfaction scores and profitability and why it tends to exist in health care organizations.

Customer satisfaction scores

A reputable hospital has high quality ratings from patient satisfaction surveys but is still losing market share. For many years, health care organizations, as well as traditional businesses, have been frustrated that high customer satisfaction scores do not necessarily lead to higher levels of profitability or sales. Prepare a report examining this phenomenon that address the following elements: Evaluate and explain inconsistency between customer satisfaction scores and profitability and why it tends to exist in health care organizations. Apply the statistical procedures discussed in class to support (or refute) the inconsistency.

Customer satisfaction scores

Assess price vs. quality of services as well as the impact of insurance or managed care contracts on a hospital’s market share, regardless of patient satisfaction levels. Explain how you could use high patient satisfaction results to your advantage when negotiating a new managed care contract for the hospital. Discuss ethical issues involved when presenting results. Discuss how qualitative and quantitative data can be used to help this hospital improve market share. The body of the resultant report should be 5–7 pages and include at least 5 relevant peer-reviewed academic or professional references published within the past 5 years. https://youtu.be/zq4DhIJVcLw

 

Additional Files

Powered by WordPress